Social Media plays a significant role in the life and success of a singer-songwriter or band. Social Media is just one tool of many in getting you and your music in front of people, gaining fans and staying connected to a fan base.
Winding Way Records can help with your social media campaigns, but if we don’t sign you we recommend you do the following:
Social Media Campaigns Work Best if you:
- Create a Facebook page
- Create a Twitter account
- Create an Instagram
- Post Often (daily is best)
- Use a variety of hashtags
- Include interesting and compelling hi-rez images
- Always link to your website
- Hide the trolls, ban the ugly words
- Boost the posts and page
For gigs, Always post:
- Ticket sales (hand to hand or online)
- In advance, the week, day and the hour before the gig.
- The location (Link to a google place/map)
- Time, day of week, and the date of the show
- Support other artists on the bill (tag them, link to their pages, etc)
- Image of venue (you on the stage if you have it)
For Youtube Videos:
- Create a Youtube channel (music channel type)
- Include a great photo
- Link to your website and social media
- Include a background or banner image
- Include hashtags on your posts
- Videos should have an eye catching thumbnail
- Engage the viewer – ask them to share the video, or answer a question in the comments
- Post Weekly (live-like, smartphone grade, un-produced)
- Post Monthly (produced – some editing and pro-audio)
- Post Announcements and news videos
- Post original music and covers*
Offer private streams to your fans, Patreon is a good option
* credits must be included